Broadband9 had outlined to our team their targets and aims with our Marketing services and together we created a plan on how we could accurately achieve and monitor these goals. We discussed their campaign in detail, focusing on one of their set services, Web Hosting. This campaign included Social Media and PPC, along with SEO. Speaking with their Managing Director, Muhammad Ibrahim, we decided to lay out a plan that consisted of daily Socials, an Office photography session, a keyword analysis and PPC. The content produced was engaging and in line with the decided Key words, chosen service and included attractive images to increase community engagement.
As a result, the Socials began to see a rise in Followers, engagement, reach and impressions. This began to reflect in sales after a few weeks working for Broadband9, one post even created a number of calls that lead to sales. However, Social Media is the ‘long game’ which is why we recommend marketing with Social Media and PPC to create a balance. We suggested to Broadband9 that we could boost a post that had been doing well organically, in turn boosting reach and creating more sales at a quicker rate.